5301-B Forest Drive, Columbia SC 29206 | 803-788-2644


A family owned business since 1943, Roof Jewelers in an integral part of the community. We get to know our customers and pride ourselves on providing the best in personal service.

Al Roof started Roof Jewelers back in 1943 as a watch repair shop. Second generation, Bill Roof, ran the stores until his passing in March of 2017. Three generations later, we're a full service jewelry store and still in the Roof family. Al's grandson, William, now runs the store. He is a qualified jeweler with the following specialized training and designations:

  • Graduate Gemologist, Gemological Institute of America (GIA)
  • Certified Laserstar Laser Welding Technician
  • GIA Certification for Pearls
  • Certified Stone Setter

We honor our past by providing some of the best watch, jewelry, and custom design work available.

Store Hours:

Monday - Friday 10:00-6:00

Saturday 10:00 - 1:00 (Thanksgiving - Christmas 10:00 - 6:00)

Closed Sunday